Packaging Guide
What Is a Rigid Jewellery Box?
Everything you need to know about rigid jewellery packaging — how it's made, when to use it, and how to choose the right box for your brand.
What Makes a Jewellery Box “Rigid”?
A rigid jewellery box is built around a chipboard (greyboard) core — a dense, stiff material that gives the box its structure and weight. This core is wrapped in decorative paper or fabric, then lined on the inside with velvet, satin, or foam inserts.
The result is a box that holds its shape perfectly, feels substantial in the hand, and creates a deliberate unboxing experience. Unlike folding cartons that collapse flat, rigid boxes are three-dimensional from the moment they leave the factory.
For jewellery — especially gold, diamond, and bridal pieces — the packaging is part of the product. A customer who pays ₹30,000 for a necklace expects the box to feel worthy of what's inside. Rigid packaging delivers that expectation consistently.
How a Rigid Jewellery Box Is Made
- 1
1. Board cutting
Chipboard is die-cut to the exact dimensions of the box walls, lid, and base.
- 2
2. Wrapping
Decorative paper (typically 157–180 GSM art paper) is glued and wrapped around the board panels, folded at the edges for a clean finish.
- 3
3. Assembly
The wrapped panels are assembled and bonded. Hinges, magnets, or ribbon handles are added based on the construction type.
- 4
4. Lining
The interior is lined with velvet, satin, or die-cut foam inserts shaped to hold specific jewellery types.
- 5
5. Branding
Logo and text are applied via hot foil stamping (metallic) or screen printing (full colour), either on the lid or outer body.
- 6
6. Quality check
Each box is physically inspected — alignment, closure strength, lining fit — before packing for dispatch.
Rigid Box vs Soft Packaging — Which Should You Choose?
The right choice depends on your price point, customer expectation, and brand positioning.
For fine jewellery — gold, silver, diamond, bridal — rigid is the industry standard. Soft packaging is more common in fashion jewellery and gifting at lower price points.
Sizing Guide
Which Box Type Is Right for Each Jewellery Piece?
Ring Box
Small and square, typically 5×5×4 cm. Houses a single ring in a foam or velvet insert. The most ordered box type globally.
Best for: Engagement rings, solitaires, cocktail rings
Earring / Stud Box
Low-profile box, typically 7×7×3 cm. Usually has two foam slots side by side for a pair of studs.
Best for: Stud earrings, small drops, jhumkas
Necklace Box
Wider and shallower, typically 20×16×4 cm. Has a foam ramp that holds the chain and displays the pendant.
Best for: Necklaces, mangalsutra, layered chains
Bangle / Kada Box
Deep cylindrical or square box, typically 10×10×7 cm. Holds bangles in a foam ring.
Best for: Bangles, kadas, thick cuffs
Set Box
Large rectangular box with divided sections for a matching set — ring + earring or necklace + earring.
Best for: Bridal sets, gift sets, matched jewellery
How Is Branding Applied to Rigid Jewellery Boxes?
Two methods are used: hot foil stamping and screen printing.
Foil stamping uses a heated die to press a metallic foil film onto the surface — creating a mirror-finish logo that catches light. Available in gold, silver, rose gold, and other metallic colours. Best for minimal logos and monograms.
Screen printing applies ink through a mesh stencil — suitable for full-colour logos, Pantone-matched brand colours, and more complex artwork with multiple elements.
Single colour screen printing is included free with every order. Multi-colour screen printing requires a minimum order of 5,000 boxes — contact us for pricing. For orders above 1,000 units, the per-unit cost drops significantly.
Ready to Order Custom Jewellery Boxes?
Browse our 9 box types, request samples, or get a quote. MOQ 300 pcs.